Hey guys ! I’ve been wanting to do a little tips post like this for a while now. Honestly, I’m no pro at blogging, but I’m just noting some basics that I feel are really important if you want people to spend some time on your blog, and some little things that I know I would like to see more often on the blogs I read. It’s entirely subjective, focused on bookish blogs, and if you disagree with some things I say, or have your own to add, feel free to let me know in the comments 🙂
Spend some time on your blogs visuals
This might sound obvious, but the visuals of you blog will be the first thing other people will see. If you have a blank background with the default theme, without any kind of customization, odds are that your visitors might not want to bother reading what you have to say, no matter how fantastic it can be. The lacks of customization can be interpretated as you being too lazy to invest some time in your blog, thus making you a “bad” blogger for whom they won’t want to waste time. Customizing your blog, theme etc. can be time consuming, and can take up to a week for the most indecisive, but it’s really worth it in the long run. Even the most simple themes for the free WordPress.com have really cool options for customization, so don’t hesitate to play around with them 🙂
Regarding the other visuals, the ones that will be your own little touch that no else has : They can be daunting to create, especially if you’re like me and couldn’t use Photoshop properly if your life depended on it… However, easy tools exist, such as Canva, which I use to create most of my blog banners. It’s really easy to use, and there are millions of possibility to create your very own designs and brand, whatever size you want. Banners, logo, etc, you can find it all there. I pretty much exclusively use this.
Make your reviews reader-friendly
Reviews make a big part of the content bookish blogs offer. Since we often drown in them, and half the time the reviews we write are about unknown-ish books, it’s easy for reader to overlook them. However, if they click, they probably don’t want to see a single image and a huge blog of rant about the book. I usually divide my reviews in three parts :
- Book cover + useful book specs (author, genre, etc) + rating
- My opinion about the book
Between those parts, I use a separator, and dedicated banners I made on Canva. It really makes everything clearer for the reader, and might also help you organise your post better.
When introducing the book, give all the specs about it you believe are relevant so the reader can quickly identify wheter he could be interested in the book. Make sure the genre is displayed ! One small things that makes me appreciate a review more (and other posts in general !) is the links inserted. If you talk about a book, PLEASE, provide a Goodreads link, or a shopping link if you prefer. I know if I like a book I read about, I’ll want to add it to my GR TBR, and if the link isn’t provided directly in the review, I tend to forget about it and move on. Bonus point if you activate the “open in a new tab” link option which allows to add the book to my TBR without having to leave your blog 😀
When I say “post regularly”, I don’t mean, post every day, or every two days, or even every week. Just find your rythm, one that doesn’t stress you out. However, if you post 10 articles in a week, and then you go silent for 2 months, chances are some of your followers will unfollow you due to the lack of activity. If you feel like writing 10 articles one week, it could be a good idea to only post 1 or 2, and schedule the rest to be posted throughout the month while you take a break ! It will keep readers entertained while you can focus on something else. Not everyone likes scheduling posts, but sometimes it’s really useful.
Show your passion
More than anything, your passion and the way you talk about what you love is what draws people to your blog. Don’t restrain yourself too much, and don’t hesitate to show how excited you are about something, or express how and why you didn’t like something with your own spontaneous words. Use gifs, memes, or whatever to accentuate your feelings, and break your text blocks a little. It’s a nice breather and makes articles more fun for everyone 🙂
Don’t hesitate to share a few things about you (if you’re comfortable doing it !!), tell people about your day, or something funny, interesting that has happened to you recently… Little things that make people feel a little closer to you 🙂 It encourages reader to comment, interact with you, and in the end, this is how you meet awesome people ❤
As I said before, I’m no pro at blogging, and am only saying things that make sense to me, and that I’d like to see more on the blogs I read ! I hope you enjoyed reading it, and if it helped you a little or gave you ideas, it’s great !
Thanks for reading !
See you soon,